Facial Serum | Daily Facial Serums (Daily, Niacinamide, Bakuchi, Hyaluronic Acid, Vitamin C)

Facial serums are a wonderful way to level up your daily skincare routine — and the right serum can make all the difference. From targeted serums that focus on a specific concern to an everyday formula designed for an overall glow, there's something in this line for everyone. Thoughtfully crafted with skin-loving ingredients, each serum is designed to slip effortlessly into your existing routine, giving your skin that little extra love it deserves, no matter what the day brings. Find your perfect match and treat your skin to something special.

5 Facial Serums

• Daily + Peptides  — A beautiful blend of calming and hydrating extracts for those who want to elevate their skincare routine without targeting a specific concern.

• Niacinamide10 — A targeted serum that may help the appearance of uneven skin tone, hyperpigmentation, enlarged pores, and moisture loss.

• Bakuchi Alt-A — A targeted retinol-alternative serum that may help with the appearance of fine lines and wrinkles, supporting a well-aging routine.

• Vita-C — A targeted serum that may help with the appearance of brightening and hyperpigmentation concerns, as well as supporting the look of healthy skin.

• Hyaluronic Acid — A deeply hydrating serum designed to help lock in moisture, supporting a plump and dewy complexion.

Niacinamide and Vitamin C are very similar when it comes to skin benefits — both may help with the appearance of hyperpigmentation and brightening. Niacinamide may also help support hydration, while Vitamin C may help support a smoother-looking complexion.

Niacinamide is a great option if your skin doesn't tolerate Vitamin C. That said, the Vita-C serum uses a gentler derivative of Vitamin C, 3-Glyceryl Ascorbate, rather than L-Ascorbic Acid. This form is more stable, meaning it's less likely to degrade over time and won't alter your serum.

Hyaluronic Acid is present in all of our serums. What makes the targeted Hyaluronic Acid Serum unique is that it includes 3 molecular levels of HA, allowing it to absorb at different depths for longer-lasting hydration support.

Net weight: 1 fl oz (29.5 mL) 

Some Key Ingredients

Watermelon Extract (Daily + Peptides): A hydrating and antioxidant-rich extract, watermelon is naturally packed with amino acids and skin-loving nutrients that may help support the appearance of healthy, moisturized skin. Light and gentle, it's a wonderful ingredient for those looking to add a boost of everyday nourishment to their routine.

Niacinamide (Niacinamide10, Daily + Peptides): A true powerhouse ingredient, Niacinamide is a form of Vitamin B3 well-loved in the skincare world for good reason. It may help support the skin's moisture barrier while addressing the appearance of pores, redness, blotchiness, and uneven skin tone — making it one of the most versatile and hardworking ingredients in our line.

Bakuchi Fruit Extract (Bakuchi Alt-A): Derived from the seeds of the Bakuchi plant, this naturally-sourced retinol alternative has become a celebrated ingredient for those seeking a gentler approach to well-aging skincare. It may help with the appearance of fine lines, wrinkles, and uneven skin texture, while also supporting hydration for a smoother, more balanced-looking complexion.

3-Glyceryl Ascorbate (Vita-C): A stable and gentle derivative of Vitamin C, 3-Glyceryl Ascorbate delivers the antioxidant-rich benefits of Vitamin C in a form that is less likely to irritate or degrade over time. It may help with the appearance of brightening, hyperpigmentation, and fine lines, making it a great choice for those who love the benefits of Vitamin C but prefer a more skin-friendly formula.

White Tea Extract (All Serums): Sourced from the youngest leaves of the tea plant, white tea is one of the most antioxidant-rich botanicals used in skincare today. It may help support the appearance of healthy, moisturized skin, and its gentle nature makes it a fitting addition to every serum in our line.

Hyaluronic Acid (All Serums): A beloved staple in skincare, Hyaluronic Acid is a naturally occurring substance known for its incredible ability to attract and hold moisture. It may help support moisture retention and the appearance of smooth, supple skin — which is why you'll find it as a foundational ingredient across our entire serum collection.

Routine: AM or PM | Step 3. Daily.

After your toner or mist, apply 2-3 drops to the face and gently pat or massage into the skin. Allow to fully absorb before moving on to the next step in your routine.

Packaging: The facial serum is 1 fl oz (29.5 mL) and is packaged in a glass bottle with a dropper to dispense. Please repurpose or recycle. The label is made from 100% recycled materials and may fade over time. Learn more about about our packaging details here.

Ingredients - Daily + Peptides: Aqua, Camellia Sinensis Extract, Propanediol, Glycerin, Citrullus Lanatus Extract, Euterpe Oleracea Fruit Extract, Niacinamide, Hydrocotyl Extract, Hibiscus Sabdariffa Flower Extract, Punica Granatum Extract, Laminaria Digitata Extract, Lupinus Albus Seed Extract, Sodium Hyaluronate, Phenoxyethanol, Allantoin, Aloe Barbadensis Leaf Juice, Sodium Phytate, Ethylhexylglycerin, Citric Acid

Ingredients - Niacinamide10: Aqua, Niacinamide, Propanediol, Glycerin (and) Water (and) Camellia Sinensis Extract, Glycerin, Sodium Hyaluronate, Phenoxyethanol (and) Ethylhexylglycerin, Aloe Barbadensis (Aloe) Leaf Juice, Sodium Phytate

Ingredients - Bakuchi Alt-A: Aqua, Bakuchi Fruit Extract, Camellia Sinensis Extract, Glycerin, Propandiol, Hydrocotyl Extract, Sodium Hyaluronate, Phenoxyethanol, Allantoin, Aloe Barbadensis Leaf Juice, Sodium Phytate, Ethylhexylglycerin, Citric Acid

Ingredients - Vita-C: Aqua, Glycerin, Camellia Sinensis Extract, 3-Glyceryl Ascorbate, Propanediol, Hydrocotyl Extract, Sodium Hyaluronate, Phenoxyethanol, Feruic Acid, Allantoin, Aloe Barbadensis Leaf Juice, Sodium Phytate, Ethylhexylglycerin, Citric Acid

Ingredients - Hyaluronic Acid: Aqua, Camellia Sinensis Extract, Glycerin, Propanediol, Hydrocotyl Extract, Sodium Hyaluronate, Phenoxyethanol, Allantoin, Aloe Barbadensis Leaf Juice, Sodium Phytate, Ethylhexylglycerin, Citric Acid

Please use within 4 months of purchase. For external use only. Keep out of reach of children. Spot-test before first use. Avoid contact with eyes. Discontinue use if irritation occurs. This product and information have not been evaluated by the Food and Drug Administration, and are not intended to diagnose, prescribe, or treat any condition. This content is provided for informational purposes only. By completing your purchase, you confirm that you have read and agree to our Terms of Service, Shipping, Refund, and Privacy Policies.